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preetha

Ms. G. Preetha
Assistant Professor

B.Tech, MBA

[email protected]

She is a Graduate in Bachelor of Technology in Information Technology from Kathir College of Engineering, Postgraduate in Master of Business Administration from KCT Business School. She published a few Scopus  journals. She published a collaborative book chapter writing. She published a collaborative patent on Machine learning-based evaluation and enhancing critical thinking in academic institutions. She started her career as an application developer in an IT firm for a year and where she evolved as a data analyst for a couple of years then she got an opportunity to work as a business consultant for a year. She has worked as an Assistant Professor in the department of management studies at SNS college of Technology. Her interest vests in handling courses like Fundamentals of Data Analysis, Data visualization, Entrepreneurship for Managers,  Social Media Marketing, People Analytics, Digital Marketing and Design Thinking for Managers. She serves as a faculty in KCT Business School.

The Patent Office Journal No. 03/2024

Patent published Date: 19/01/2024

Title of the invention : Machine Learning-based Evaluation and Enhancing critical thinking in Academic Institutions. Application No.202321089212 A

  • In the title “Analyzing the service desk tickets for the improvement in it services” published in International Journal of Scientific Research in Engineering and Management (IJSREM) Volume: 07 Issue: 08 | August – 2023 SJIF Rating: 8.176 ISSN: 2582-3930 DOI:10.55041/IJSERM25274.
  • In the title “Innovation through design thinking: context, methodology and results” published in Scopus indexed journal Volume: 07 Issue: 08 | August – 2023 SJIF Rating: ISSN:
  • In the title “Unveiling design thinking: Elevating vendor Relationships Amid Instacart’s impact” published in International Journal of Scientific Research in Engineering and Management (IJSREM) Volume: 07 Issue: 08 | August – 2023 SJIF Rating: 8.176 ISSN: 2582-3930.
  • Published a book chapter title “ Advancements In India’s Financial Sector” in Digitalization of Indian economy.
  • Progressing a book writing on title “ Visualize your data using Tableau” submitted my final draft copy to willey publication.