Consultancy

Centre for Marketing, KCT Business School supported Vino Supraja Fashion Designing, Dubai in developing promotional content for new lifestyle products from GI Bhavani Jamakkalam. The promotional content includes creating storyboard sequences, stills and short videos. The content was shot at Weavers’ shed Periamolapalayam village, Jamtex, Jambai, Aruljothi Weavers’ Cooperative Society, Aapakoodal in Bhavani Taluk of Erode District on 18-19 August 2024. Madhumitha R, 23MBA090, II MBA student, KCT Business School briefed the involvement of students in projects, consultancy and events organised by The Centre for Weavers, Coimbatore. Dr. B. Poongodi gave a brief interview on Bhavani Jamakkalam and the scope of the business for the home furnishing market. Prof. Dr. G. Ramakrishnan and Dr.B.Poongodi are the consultants for this project offered by Vino Supraja Fashion Designing, Dubai. Mr.S.Sathishkumar, Executive, Kumaraguru Institute of Agriculture is the field executive. Muthu Kamal M, 23MBA095, II MBA, KCT Business coordinates the consultancy activities.