Category: Uncategorized

05

May2022
Dr.A,Latha,. N,Gokul,.& Chipichakkaravarthy,R. (2022). A Study on Consumer Preference Over the Retail Format During and Post Covid Pandemic And Adoption of Digital Technologies to Meet Shopper's Expectations. IEEE – XPLORE, 2022 International Conference on Advanced Computing Technologies and Applications (ICACTA), 2022, pp. 1-7, https://doi.org/10.1109/ICACTA54488.2022.9753013. Scopus Indexed Publications Dr.Deepa Manickam (2022)" A Study on Organizational Culture and Employee Engagement SPECIALUSIS UGDYMAS, Scopus, vol1, NO.43(2022) page 391- 412.
May 5, 2022kctbs Admin

05

May2022
A team of students of batch 2021-23 and faculties Dr B.Poongodi, Assistant Professor and Dr Priyadharsini, Assistant Professor, Fashion Technology Department,  Mr T.Deivasigamani, Senior Handloom Weaver, The Centre for Weaver, Samathur and Dr P.Mohanamani, Assistant Professor visited Sadumugai village near Sathyamangalam on April 20, 2022, as  part of problem-based learning. Sadumugai is one of the largest handloom weaving clusters for soft silks. In the whole process, the team interacted with master weavers, handloom weavers, workers at the dyeing unit and yarn assembling unit. Interactions were streamlined in such a way to understand the complete value chain. The field study also found ... Read More
May 5, 2022kctbs Admin

05

May2022
Fake Product Exhibition on April 12, 2022. As part of the Consumer Insights Course, the I MBA students (Batch 2021-23) displayed the fake products available in the local market on April 12, 2022. Two students Sathyan S and Saju J of I MBA organized to source fake products, and brands available from markets. Students participated and displayed the fake products along with the original products. Dr B.Poongodi facilitated a discussion on the fake and original with their features and prices. March 15th is observed as Consumer Rights Day and the fake product exhibition threw more light on this grey market and how it affects the ... Read More
May 5, 2022kctbs Admin

05

May2022
An application for new programs was submitted to Anna University on December 29, 2022. The NoC for commencing the new program MBA - Project Management has been received from Anna University. The program will commence soon on approvals from AICTE and Anna University.
May 5, 2022kctbs Admin

05

May2022
Consultancy Dr. Poongodi has completed a consultancy for TVS Flexol Packaging P Ltd on Active and Intelligent Packaging for Horticulture Produces for Rs. 1,85,000
May 5, 2022kctbs Admin

04

Apr2022
Events for the SMD 2022 were Map And Tap- Every Strategy Matters Go Under the Hammer–Find The Big Bull In You Ideate To Innovate – Kindle Your Entrepreneurial Spirit  Members of the 8 Student chapters of the Coimbatore Management Association participated with a maximum of 15 students per chapter. all on-stage events were judged by eminent panelists. 100 students from student chapters of CMA participated in the event  Map & Tap - Every Strategy Matters  This event was to showcase the ability to apply the marketing concepts and tools learnt in classrooms in the real-life business scenario. Winner- GRG School of Management Studies  Tarunya Rajam S Kaushika Bhaskaran Srudhi Sree ... Read More
April 4, 2022kctbs Admin

04

Apr2022
Congratulations! Dr. Poongodi B, was part of the Centre for Weavers KCT that won 2nd runner up under the category "Technology for women" in AICTE Lilavati Award 2021 on March 8, 2022, at  AICTE Auditorium, Nelson Mandela Marg, Vasant Kunj, New Delhi presided  Smt. Smriti Irani Ji, Hon’ble Union Minister for Women and Child Development
April 4, 2022kctbs Admin

04

Apr2022
KCT Business School hosted the 2022 edition of the National Level Student Management Day – the hallmark event of the Coimbatore Management Association on March 25, 2022. This being the Centenary celebrations of our Founder Dr. Mahalingam Ayya, the Student Management Day started with the lighting of the lamp and paying floral tributes to the Great Visionary. This event was also a curtain raiser for the Student Chapter of CMA at KCT.  The welcome address was given by CMA President Mr Jayakumar Ramadas, MD, Mahendra Pumps, Coimbatore. He declared open the Student Chapter of CMA at KCT. BS and handed over ... Read More
April 4, 2022kctbs Admin

03

Mar2022
A guest lecture on Performance Management was organized for students of I MBA (Batch 2021-23) to provide industry connect and learning to students, the event provided an opportunity to understand the latest developments in HR. The guest speaker provided a lot of HOTS for students to think and answer and introduced the concept of Performance Management and the paradigm shift in HR. Timing of appraisals and efficiency in appraisals was discussed. Students were provided with an opportunity to understand the new concepts in HR,  HR Innovations in Performance Management was a new area to be explored. The lecture was organized ... Read More
March 3, 2022kctbs Admin

03

Mar2022
Forum Finance Forum Union Budget 2022 on February 5, 2022 KCT BS Student Association organized a Discussion Forum on Union Budget 2022, which was presented by Finance Minister Smt. Nirmala Sitharaman on Feburary1, 2022. 120 students participated in the event on February 5, 2022. The forum included The students gained valuable insights on the importance Union Budget 2022 and the impact of Union Budget 2022 on different sectors. This program was coordinated by the Finance forum Coordinators Shobika V (Batch 2020-22), Neelakantan Salvady( Batch 2021-23) and Dr. Susana D, Assistant Professor- Finance
March 3, 2022kctbs Admin
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