Yugam 2019

Yugam 2019

Workshop on Design thinking
Design thinking workshop was organised as a part of Yugam 2019 to encourage the spirit of Entrepreneurship. 24 students attended the workshop. This session was interesting and interactive and it was a great experience for participants to enhance their creative thinking and problem solving skills by creating a win- win situation. This workshop focussed on the techniques of problem solving to sustain ones ’self in the business world and to develop inter personal skills and communication skills to plan and succeed as an entrepreneur. Design thinking workshop encompasses processes such as context analysis, problem finding and framing, ideation and solution generating, creative thinking, sketching and drawing, modelling and prototyping, testing and evaluating. This event was organized by HariSankaran T (18MBA143)

Workshop on Digital Marketing
KCT. BS organized a Digital Marketing workshop as a part of Yugam 2019. The emerging need for digitalisation paves way for enhancement in marketing technology. This workshop was organised to update the trends in marketing and also to build a career for future digital marketing by gaining knowledge on how to make use of digital platforms with zero investments and fruitful profits. About 30 students participated in this workshop to get a clear view of how to become a digital marketer and influencer by ruling social media with digital skills and it also provided guidelines to became a part time digital marketer with zero investment. This event was organized by Lakshmitha Krishnan (18MBA156) & Nithya Prakash K (18MBA166)

Management Game – Brand Trivia
Brand Trivia was one of the management games organised as a part of Yugam 2019. Various students from colleges like Kongu Engineering, PSGR Krishnammal College of Arts and Science, Sri Krishna College of Technology and PSGM, etc participated. The event consisted of 4 rounds and the aim was to recognize the brand logos.
The four rounds were Recognizing Brand Logos, Dumb Charades, Identifying The Brand and Quiz. 99 students were grouped in to 10 teams. In the final round 7 teams participated in the quiz about brands. This event was organized by Ramya
WINNERS – Sri Krishna College of Technology
S. Jitendra
K. Srinith prabu
RUNNERS – Kongu Engineering College
R. Thilik Chakravarthy
S. Sanjay Hariharan
S. Ramesh Kumar

Management Game – Wall Street Wizards
Wall Street Wizards is an IPL game organised as an event as part of Yugam. In this event teams had to innovatively select players and form a team with digital money.Two rounds were conducted, the first round of prelims consisted of IPL Quiz out of which only 8 teams moved to the final round. Finals included bidding of players for a team. 193 students participated in this event. This event was organized by Tamil Selvan.G

WINNERS – Kathir Engineering College
Team Name: Auction stars
Karthik. S
Ponsingh. R
RUNNERS – Sri Ramakrishna Engineering College
Team Name: Run
Subash Ravi. M
Sri Sabari. R

Management Game – Riddles
Riddles is a management event organised in KCTBS to inculcate and enhance the knowledge and intelligence level of students by analysing their skills. In this event a question or statement is framed intentionally to test the ingenuity and how the students ascertain the answer. There were four rounds which included Prelims, Connections, All in One and Guess the Soul. This event was organized by Krishna

WINNERS – Amrita University
Suryanarayanan. A
Vijay Raghav. M
RUNNERS – GCT
Suthanthirabharathi. M
Sachin. H.M

Yugam 2019

Yugam 2019

Yugam 2019

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KCTBS Students Win B-Plan Competition at MICA AhmedabadKCTBS Students Win B-Plan Competition at MICA Ahmedabad

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