A webinar on Taking Innovation to Market was organized on December13, 2020 as part of the Managing Innovation course. Mr. Leelakrishnan, Founder Renuka Industries spoke of identifying what the society needs to provide better products, based on the needs of the consumers. He shared his journey in production & patenting of his company’s products. He motivated the students to understand the concepts and basic knowledge of the subjects they are learning. Students interacted with him on various aspects of innovation. He offered to guide & collaborate with students. 38 students from Engineering & MBA attended the webinar. The webinar was organized by Dr. Shripria. V, Professor – Entrepreneurship.