Background:


Responsibilities:

• Teaching Faculty in Finance Domain*
• KCTBS Research Forum- Coordinator
• IIC /AIIRA – Department Coordinator
• Students Research track -Coordinator
• NAAC – Criteria 6- Department Coordinator
• International partnership – Department coordinator
  *Papers Handled: Security Analysis and Portfolio Management, Merchant Banking and Financial Services, International Finance, Financial Management, Accounting for Management, Managerial Economics, Research methodology.

Research Focus Area/s:
Capital Markets, Derivatives, Cryptocurrencies and Fintech applications, Behavioural Finance.
International Journals:

• Susana, D., Sreejith, S., & Kavisanmathi, J. K. (2020, December). A Study on Calendar Anomalies in the Cryptocurrency Market. In International Working Conference on Transfer and Diffusion of IT (pp. 166-177). Springer, Cham. (Scopus indexed)
• Susana, D., Kavisanmathi, J. K., & Sreejith, S. (2020, December). Does Herding Behaviour Among Traders Increase During Covid 19 Pandemic? Evidence from the Cryptocurrency Market. In International Working Conference on Transfer and Diffusion of IT (pp. 178-189). Springer, Cham (Scopus indexed)
• Susana, D., Vandana Prabhu V (2020), A Study On Adoption Of Online Stock Trading With Special Reference To Coimbatore City Based On UTAUT Model, International Journal of Advanced Research in Commerce, Management & Social Science (IJARCMSS), Volume 03, No. 03, pp 355-364 (ISSN : 2581- 7930)
• Susana, D., & Srividya, V, (2020), The Indian Volatility Index (IVIX): Examination on the Stylized Facts and its Relationship with Nifty Index, Test Engineering & Management, 83, pp.19208 – 19223 (ISSN: 0193-4120)
• Susana, D., & Srividya, V, (2020) , Impact of US macroeconomic announcements on Indian Equity market: Empirical evidence from Indian Volatility Index, Our Heritage,220-228.( (ISSN No. 0474- 9030)
• Srividya, V., & Susana, D. (2019). Impact of Macroeconomic Announcements on Equity Markets: Empirical Evidence from India, IUP Journal of Financial Risk Management, 16(1), pp. 31-56 (ISSN No. 0972-916X)
• Srividya, V., & Susana, D. (2019). Global market uncertainty transmission in the post global crisis period: An empirical evaluation using Vector Autoregressive Analysis, International Journal of Social Science and Economic Research, 4(7), pp. 4787-4820 (ISSN No. 2455-8834)3
• Srividya, V., & Susana, D. (2018). Implied Volatility Smile Patterns: Evidence from Nifty 50 Index Options, International Journal of Social Science and Economic Research, 3(12), pp. 6851-6882 (ISSN No. 2455-8834)
• Srividya, V., & Susana, D. (2017). Framework to study the volatility smile and term structure of Nifty 50 Index options. Proceedings of Contemporary Trends in Management and Management Education 2017 AIMS Conference, pp. 83-96, (ISBN No. 978-93-5268-071-9)
• Srividya, V., & Susana, D. (2016). A Study on Assessing the Financial Literacy among Employed Individuals in India. Asian Journal of Research in Social Sciences and Humanities, 6(6), pp. 258-275. (ISSN No. 2250-1665)

Papers Presented in International Conferences:

• Susana, D., Sreejith S and Kavisanmathi J K (2020), A Study on Calendar Anomalies in the Cryptocurrency Markets, IFIP Conference Re-Imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation, organized by IIM Trichy on 17-19 December 2020
• Susana, D., Kavisanmathi J K, and Sreejith S, (2020), Does Herding Behaviour Among Traders Increase During COVID- 19 Pandemic?: Evidence from the Cryptocurrency Market, IFIP Conference Re Imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation, organized by IIM Trichy on 17-19 December 2020
• Susana D, Mohanamani P and Gurukanishkaa R, A Study on Adoption of Digital Cashless Transactions by Consumers using Extended UTAUT-2 Model, International “Social Sciences Research Colloquium”, SCMS Cochin, 10 -11 December 2020- Best paper award
• Srividya V and Susana D, A Study on Impact of Behavioural Biases on Investment Decisions of Equity Market Investors, International “Social Sciences Research Colloquium”, SCMS Cochin, 10 -11 December 2020
• Susana D and Vandhana Prabhu V, A study on adoption and satisfaction level of mobile banking apps using TAM model , International Multidisciplinary Conference on Latest advancements and Future Trends in Commerce, Economics, Management,, Education, Social science and Applied Science, 25-27 Sep 2020- Best paper award
• Susana D and Swati, A study on consumer acceptance of UPI services: An empirical analysis of Extended TAM model, AICTE sponsored International E Conference on Innovation in Rural Empowerment, Social Dynamics & Welfare in India, 15 Sep, 2020.
• Susana.D and Madhumitha, A study on consumer behaviour towards choosing a bank to avail loans: With special reference to Erode and Coimbatore district, Virtual International Conference on Metamorphsis of Modern Management and Research, Bannariamman Institute of Technology, 13 Aug, 2020
• Susana.D and JaisriSita ,A study on relationship between Macroeconomic factors and stock markets” Evidence from India, Virtual International Conference on Metamorphsis of Modern Management and Research, Bannariamman Institute of Technology, 13 Aug, 2020
• Srividya V and Susana.D, Impact of US macroeconomic announcements on Indian Equity market: Empirical evidence from Indian Volatility Index, Indian Council of World Affairs sponsored 8th International Conference INDIA-SAARC Trade Cultural and Economic Development, Vivekanandha College of Arts and Science for Women , 10- 11 Feb 2020
• Srividya V and Susana.D, Review on Impact of Announcements on Implied volatility, International Conference on Finance and Economics 2017, Loyola Institute of Business Administration, Chennai, 15 September 2017
• Srividya V and Susana.D, Volatility smile: Evidence from Nifty 50 Index options, Global Finance Conference, Hofstra University, New York, 4-6 May 2017
• Srividya V and Susana.D, Ownership structure and Firm performance: Evidence from Indian Corporates, International Conference of Financial Markets and Corporate Finance 2016, Department of Management Studies, Indian Institute of Technology-Madras ,Chennai, 12-13 August 2016
• Susana.D, A study on assessing the financial literacy among employed individuals in Tamil Nadu, International Conference Athenaeum 2015, Bharathidasan Institute of Management, Trichy, 12-13 February 2016
• Susana.D, Study on Factors influencing adoption of mobile technology for financial inclusion among migrant workers in India, 3rd International Conference ICIM 2015, GRD Institute of Management, Coimbatore, 18 -19 September 2015

Paper Presentations in National Conferences:

• Srividya V and Susana.D, Examination of Cryptocurrencies with Commodity, Fiat Currency and Stock Market 31st AIMS Annual Management Education Convention 2019, Vivekananda Institute of Professional Studies, Delhi School of Business, New Delhi, 29-31 Aug 2019.
• Srividya V and Susana.D, Framework to study the volatility smile and term structure of Nifty 50 Index options , AIMS Conference of Contemporary Trends in Management and Management Education 2017, PSG Institute of Management , PSG College of Technology, Coimbatore, 5- 6 January 2017
• Srividya V and Susana.D, Role of Financial Literacy and Trust in making informed Financial Investments, 8 th National Conference on Business Research, PSG Institute of Management, Coimbatore, 20 – 21 November 2015
• Srividya V and Susana.D, Personal Financial Literacy, National Seminar, Amrita School of Arts and Science, Kochi, Kerala, 20-21 February 2015