Guruprasath, S,R,. (2016)” Impact of Marketing towards Behavior Intention”. International Journal of Humanities and Social Sciences. Vol:3, No:8,pp 14

Guruprasath, S,R,. (2017)” Green Marketing and Sustainable Development: Challenges and Opportunities”. International Journal of Humanities and Social Sciences. Vol:4, No:6,pp 1

Asha, P, A,. Bavithra, S, M., & Fazila, I,.(2017) ” A study on influence of Advertisement and Sales Promotion customer buying behavior towards western fast foods” . International Journal of Marketing Research Review, ISSN : 2347-1670 with an impact factor of 4.311, volume 5, Issue 7, July 7, 2017. This publication was under the guidance of Dr.B.Poongodi, Assistant Professor, SoM

Jothylakshmi, R, B,. & Paramguru S “A Study on Labours Safety and Labour Welfare Facilities In Selected Manufacturing Industries”. Conference proceeding of National conference on “Noveau Dimensions in global Growth leading to corridors of Excellence”. This publication was under the guidance of Dr.Kirupa Priyadarsini M, Associate Professor, SoHR