A talk on Start-up Business Fundamentals by Mr. Husain Ahmed, Managing Director of Cheran Academy was organized on May 21, 2021. 131 students of IMBA (Batch 2020-21) participated in the talk. The resource person highlighted the approach for a young entrepreneur to become successful.  A brief explanation about the process and procedures to be carried out was given by the speaker. The speaker shared his experiences and the challenges he faced and the lessons to be learnt from the mistakes. The lecture was insightful, and the students were able to understand the importance of failures and lessons to be learnt from the mistakes and were able to clarify their doubts.  The event was coordinated by Naveenraj R and Suganya G – Entrepreneurship forum Coordinators, along with faculty coordinator Dr. Shripria V, Professor Entrepreneurship.