Dr.B.Poongodi, accompanied students of 2018-20 on August 30, 2018, to the MGR vegetable on Mettupalayam Raod, Saibaba Colony, Old Book Market at Ukkadam and Flower Market at RS Puram Coimbatore. The student teams had a real-time field exposure to understand the elements of the market structure. The students were encouraged to interview the buyers and sellers to understand the various factors that determine demand and supply.