Dr. Vijila Kennedy
Dr. Vijila Kennedy
Director
0422 266 1365
vijila@kctbs.ac.in
Background:
A very keen educator, a qualified and experienced marketing professional having 25 years of experience helping individuals and companies in marketing and institution building. She has offered her expertise on projects varying from estimating marketing potential to developing strategies for products and companies to guiding companies on their vision/ mission/strategies and alignment of all these to achieve organizational goals. Her areas of interest include Service Marketing, Consumer Behaviour, Social Marketing/Entrepreneurship and Balanced Scorecards.
