Category: September Industry

01

Oct2016
Mr.Ravi Kandasamy, Head – PMO- KCT , Dr.V.Kannan, Professor-KCTBS , Mr.Senthamarai Kannan , Placement Officer – KCT and Mr.Murali – SEA visited Circor Flow Technologies India Private Limited, Coimbatore on September 29, 2016 to explore the possibilities of recruiting engineering / management graduates and conducting MDP / Diploma Programs. The meeting was attended by Mr.N.Srikanth – Managing Director, Mr. Andrew- CHRO – Circor International, Mr. Stanley, Senior Manager – HR and the features of the above programs were highlighted through a brief presentation. This was followed by an interactive session and queries were clarified. The program was coordinated by ... Read More
October 1, 2016kctbs Admin
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01

Oct2016
Capacity Building Program Series 2016-4 on Contemporary Practices in Marketing on September 27, 2016 Dr.V. Kaarthiekhyan and Ms. A.Latha, from Center for Marketing, deliberated on “Contemporary Practices in Marketing” in the fourth event of Capacity Building Programme series 2016 organized jointly by Directorate of Agribusiness Development, TNAU and KCT Business School, KCT on September 27, 2016. Twenty one DABD incubates across the state participated. The event was sponsored by GoI- DST, Technology Business Incubator. Mr.V.Gnanasambandan, Business Manager, DABD-TNAU and Dr.B.Poongodi, Assistant Professor, CoM coordinated the program.
October 1, 2016kctbs Admin
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01

Oct2016
Online Consumer Behaviour by Mr. Austin, PM, CEO of MaxValue Talent Central on September 30, 2016 Mr. Austin, PM, CEO of MaxValue Talent Central, deliberated on the science behind online consumer behavior to II MBA students specializing in Marketing on September 30, 2016. In his speech he spoke about companies’ role in developing user habits. The user habits can be created by using consumer desire which has to be manufactured. While lecturing on manufacturing desire, he quoted how brain responds to various stimuli and the secretion of dopamine. Later on, the four components that contribute for consumer analytics were discussed as ... Read More
October 1, 2016kctbs Admin

29

Sep2016
Micro Market Study of Brand SFL in the Pollachi Cluster on August 1, 2016 Dr. Mary Cherian, Professor & Head CoM has submitted the report and made a presentation of the findings for the consultancy undertaken for Sakthi Finance Ltd on August 1, 2016. Mr. BalaSubramaniam MD , Special Officer – Projects Ms. Shruthi and Department Heads from SFL and across Sakthi group companies were present. The consultancy comprised of a micro market study of Brand SFL in the Pollachi cluster which includes 3 areas Pollachi, Udumalpet and Kinathukadavu. Customers of SFL and white space market were explored in order to ... Read More
September 29, 2016kctbs Admin
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29

Sep2016
My Multicultural Experiences by Mr. Kanishka Arumugam, Director, EKKI and Deccan Pumps Pvt. Ltd. Coimbatore on July 29, 2016 A guest lecture was organized for the II MBA students of Batch 2015-17, who have opted Cross Cultural Management. The session was an interactive session on sharing the learnings of multicultural experiences Mr. Kanishka Arumugam. Each of the students posed questions regarding the multicultural experiences the guest has experienced. He shared his experience in dealing with people from different cultural backgrounds and the importance of change in intercultural communication in an organization. Students were able to understand the ... Read More
September 29, 2016kctbs Admin
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13-12-2014

KCTBS Students Win B-Plan Competition at MICA AhmedabadKCTBS Students Win B-Plan Competition at MICA Ahmedabad

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