Category: SEP’20 – INDUSTRY INSTITUTE CONNECT

03

Oct2020
A workshop on Key Modern Marketing Metrics was arranged on MS Teams as part of the Marketing Metrics and Analytics course on September 29, 2020. Mr.Ganesh, S an experienced and practicing Business Strategist & Consultant with over 25 years’ experience in leading and managing multiple businesses verticals facilitated the workshop. His industry experience includes, working in multiple verticals of Education & Training Industry and have held various positions and performed strategic roles in organizations like First Computers, Pentasoft Technologies, Everonn Education, QAI Global, Aris Global and McGraw-Hill Education. Presently he is the Consulting Sr. VP (International Expansions) for 361 Degree ... Read More
October 3, 2020admin kctbs

03

Oct2020
Mr. Hari Babu was the resource person for the Webinar on SEO (Search Engine Optimization)- A tool for business development on September 8, 2020 . 63 students of II MBA Batch 2019-21 from Digital Marketing participated in the webinar. The webinar on Search Engine Optimization enhanced the idea of SEO from its root. The facilitator began the session by giving a brief about inbound and out bound marketing. The speaker taught the concepts with real time examples by sharing his domain expertise. The facilitator helped to understand how to use different tools like Google Search Console and gave an idea ... Read More
October 3, 2020admin kctbs

03

Oct2020
A guest lecture Designing and Developing Value Proposition for the course Business Launch Pad was organized for the II MBA students (Batch 2019-21)of Entrepreneurship stream ,facilitated by  Mr Senthil Kumar Rajappan  on September 23, 2020. Mr. Senthil Kumar, a practising consultant explored the business plan of students and identified the value proposition model for the category of products designed in the value proposition. The session was very interactive and the students clarified their doubts in designing of a value proposition model. The session was attended by the 9 participants. This guest lecture was coordinated by Dr. Shripria V, Professor, Entrepreneurship.
October 3, 2020admin kctbs

03

Oct2020
A guest lecture on Business Models and Revenue Models Assessing Viability for the course Business Launch Pad was organized for the II MBA students (Batch 2019-21) of Entrepreneurship stream.  Mr Senthil Kumar Rajappan addressed the students on September 24, 2020.  Mr. Senthil Kumar, a practising consultant explored the business plan of students and identified the Business model and the revenue models. He went on to explain the cash flows and operating cycles with various real business models. He impressed upon the need to understand the ecosystem well.   The session was very interactive and the students clarified their doubts in developing business model. The session was attended by the 14 participants in total among that some 4 students are enrolled in the ... Read More
October 3, 2020admin kctbs

03

Oct2020
A guest lecture on Cloud Computing – Mobility & Scaling, Micro Services was organized for students of Batch 2019-21 on September 30, 2020. Mr. Abinath S, Senior Consultant , Capco Technologies, Bangalore addressed 110 students of II MBA on the practical implementation of Cloud Computing and its practical nuances.  The speaker addressed the concept of Cloud Computing and the three major services available and how to use it. He also reiterated how a firm , a product ,a software becomes the outcome of the service. He reiterated the mobility of Cloud Computing and its various uses like Productivity, Communication, Efficiency, Cost, Customer ... Read More
October 3, 2020admin kctbs
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13-12-2014

KCTBS Students Win B-Plan Competition at MICA AhmedabadKCTBS Students Win B-Plan Competition at MICA Ahmedabad

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