As a part of retail store visit 45 I MBA students (Batch 2019-21) visited GRASP, textile retail shop on November 29, 2019. Mr. Giri Managing Partner, GRASP interacted with the students on various marketing strategies practiced to attract new customers and retain existing customers. During the discussion the speaker pointed that the first retail outlet of GRASP was started five years ago with an initial investment of Rs7000/ which has meticulously grown from one store to six stores today. Presently GRASP serves to more than two lakh customers. The resource person also informed that attractive retail store ambience, reasonable ... Read More
Category: Dec’19 INNOVATIVE TEACHING
30
Dec2019
Keerthana II MBA (Batch 2018-20) participated in the Summer Internship project competition at SIMS 10th Annual International Research Conference at Symbiosis Institute of Management Studies, Pune on December18, 2019. She won the first prize among Pan India participants. She presented her Summer Internship project titled Market Analysis and Market Acceptance for a B2B product – A strategic approach using Porter’s five force model was done under the guidance of Dr.P.Nalini-Assistant Professor.
December 30, 2019admin kctbs