Category: ‘April’19 ACADEMICS

30

Apr2019
As part of Learning and Development course industrial visit was organized to Roots Industries India Limited (RIL) on April 15, 2019. 16 I MBA (Batch 2018-20) HR students visited ROOTS Industries, Thoppampatti Plant in Coimbatore. RIL has a full-fledged manufacturing facility in India, Malaysia, Russia and has offices in strategic locations across the world. The company manufactures a wide range of Electric Horns, backup alarm and electronic horns with multi-functional capabilities for passenger vehicles, off-road vehicles and material handling equipment. Industrial visit helped the students to get a real scenario on how the industry operations are executed, it also provided ... Read More
April 30, 2019kctbs Admin

27

Apr2019
As a part of commercial banking course 60 I MBA students (Batch 2018- 20) visited various public and private sector banks to get practical exposure on Banking activities. Students visited different banks for two days to learn different banking functions like interest rates, it’s calculation, credit evaluation, appraisal, Basil Norms etc., Various banks visited by the students are SBI, AXIS, KVB, Bank of Baroda, Canara Bank etc., Students visited banks to acquire knowledge on Interest rate calculation, Credit appraisal and evaluation, priority sector lending, Modern banking services, Credit disbursal and monitoring, lending principles and Base rate. Students prepared posters and report ... Read More
April 27, 2019kctbs Admin

27

Apr2019
KCT Business School offered an open elective course in Warli Art for students of MBA and also offered a week long workshop for students of KCLAS in association with Department of Visual Communication of Kumaraguru College of Liberal Arts & Science (KCLAS). Two workshops were conducted – one for 43 MBA students and another for 30 students from the Department of Visual Communication and B.Com PA during the months of August ’18 and March ’19. The work done by students was exhibited near KORE on March 29,2019. The Warli tribe is one of the largest in India, ... Read More
April 27, 2019kctbs Admin

27

Apr2019
The workshop on Understanding Bank Balance Sheet was organized for 60 Finance students I MBA (Batch 2018-20), on April 4, 2019.The workshop was conducted by Mr. Lakshmanan, Ex Bank officer and consultant. He trained the students to understand and analyze the bank balance sheet to make decision. Students were given a chance to work with bank balance sheet and ratios respectively to take decisions were also discussed. This guest lecture was coordinated by Dr. Gokilavani R, Assistant Professor Centre of Corporate Relations.
April 27, 2019kctbs Admin

27

Apr2019
Dr. S. Murugappan Professor and researcher facilitated a workshop on Multivariate Analysis Tools for 130 I MBA students as a part of the Research Methodology Course on April 11, 2019. He deliberated on the Discriminant, Cluster analysis, Multidimensional scaling. The proposed session covered Multivariate Techniques viz. Cluster Analysis and Discriminant Analysis. By learning these techniques, students will be able to apply these techniques in their managerial decision-making process. The overview of these topics gave insights to analyze different data types which will enable them to make decisions in business scenarios. The techniques can also be applied in writing research ... Read More
April 27, 2019kctbs Admin

27

Apr2019
As a part of Brand Management course a workshop on Brand Equity Estimation was organized on April 22, 2019. Mr. Sabari Gireesh, Executive Vice President, KANTAR IMRB, Chennai was invited to deliver the session. The speaker has almost 25 years of experience in Marketing research and carried, research projects in the field of Brand Equity, Market Segmentation, Brand Health Tracking studies and Customer Relationship Assessment. The platform provided inputs on the various concepts in brand management more specifically brand equity, brand equity models, brand signature, brand value and so on., The forum provided insights on methodology practiced and the application ... Read More
April 27, 2019kctbs Admin
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KCTBS Students Win B-Plan Competition at MICA AhmedabadKCTBS Students Win B-Plan Competition at MICA Ahmedabad

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