The following students representing Our KCT'BS have participated in VIIMS MART 2022 held at VIVEKANANDA INSTITUTE OF MANAGEMENT STUDIES on May 6th, 2022 and secured 2nd at Business Quiz and 2nd at IPL Auction (finance).Ram Prabhu P, Manoj M, Sudhish R, Sasi Kumar A, Sri Ram Venkatesh R, Kamalesh S, Dinesh Kumar A
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Jun2022
Dr Mary Cherian, Dr Senthilvel Kumar and Dr Priyatej K attended the 2-day FDP on CESIM Simulation Training Programme organized by CESIM and Rajagiri Business School from May 16-17, 2022.Dr K.R.Senthilvelkumar participated in CII Marketing and Branding Summit 2022 organized by the Confederation of Indian Industry in an online mode on April 20th,2022.
June 7, 2022admin kctbs
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Jun2022
Dr Deepa M , Assistant Professor –HR
Dr Deepa Manickam was a Rapporteur for " One Day International Conference on Global Perspectives on Business, Economy and Society for Sustainability in the New Normal", Organized by Sankara College of Science and Commerce, Sankara Campus, Saravanampatty, Coimbatore on May 6th, 2022.
Mr Vivek Raj S N, Assistant Professor –Analytics
Mr Vivek Raj S N was appointed as a Visiting Faculty for the course Business Analytics (BA4206) for MBA Students from May 1st, 2022 at Sakthi Institute of Management Studies, NGM College campus, Pollachi.
Dr S. Jaisankar, Associate Professor –Operations
Dr S.Jainsankar is a resource person for National ... Read More
June 7, 2022admin kctbs
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Jun2022
Dr.Deepa along with her Mentee Ms.Angelin J S 21MBA012, Presented a Research Paper titled “On the One day International Conference on Global Perspectives on Business, Economy and Society for sustainability in the New Normal” organized by the Department of Management Studies, Sankara College of Science and Commerce, Sankara Campus, Saravanampatty, Coimbatore on May 6th 2022.
June 7, 2022admin kctbs
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Jun2022
on May 06, 2022.
This course introduces ancient wisdom and improves life through a yoga practice to reduce stress, gain confidence etc. The trainer introduced the students to various asanas that bring improvement in themselves and improve their quality of life. Trainer Mr Devaraj HFN Trainer [Preceptor] - Certified Yoga Trainer by Heartfulness Institute, Hyderabad. Having practised and trained in yoga for the past 25+ years. Students were very happy and learnt about the impact of yoga on day-to-day life and its benefits. They wanted to continue the practice daily for their improvement.
Website: https://heartfulness.org/yoga/
June 2, 2022admin kctbs
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Jun2022
Social Entrepreneurship- Project-Based Learning – Field Visit to COODU on April 27, 2022.
A Field learning trip was organized on April 27, 2022, from 12 pm to 5 pm to Community Organization for Oppressed and Depressed Upliftment - COODU at Ramanathapuram, Coimbatore. Dr Kathiresan, Secretary of COODU interacted with the students of MBA to explain the work and social impact. The course on Social Entrepreneurship has an objective to enable students to understand fundamental concepts of social entrepreneurship. The visit to COODU would enable students’ exposure to understand the means of establishing an NGO and real-time working on a project and ... Read More
June 2, 2022admin kctbs
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Jun2022
by Ms Sangavi Loganathan KCT.BS Alumni Data Science Consultant – Fractal Analytics on April 12, 2022.
A guest lecture titled “ROAD MAP TO A CAREER IN DATA SCIENCE & ANALYTICS” was held for the KCTBS 1st year MBA students who all are enrolled for the specialization in Programming for Business Analytics on April 12, 2022 (Tuesday) between 6.00 pm to 7.00 pm. The Chief Guest of the program is Ms Sangavi Loganathan KCT.BS Alumni Data Science Consultant – Fractal Analytics. She is a data science Practitioner and an alumnus of KCTBS. She is currently working as a data science consultant in ... Read More
June 2, 2022admin kctbs
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Jun2022
by Mr E Manikandan, Customer Development Executive, Colgate Palmolive, Coimbatoreon April 26, 2022.
Mr E Manikandan, Customer Development Executive, Colgate Palmolive, Coimbatore addressed the I MBA students on strategies influencing consumer decisions in the oral care segment. The GL was organized on April 26, 2022, at 9.00 am in LH 5. Sudharshan R, I MBA gave a warm welcome and set the context for the session. Mr Manikandan explained how the business works in the oral care segment. He also compared how consumers in India and London differ in their buying behaviour. He explained the promotional strategies and how it works for ... Read More
June 2, 2022admin kctbs
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Jun2022
by Ms Vidhya Vikram, trainer and consultant on May 14, 2022
The GL is about Current Trends and Innovations in Learning and Development in Industry. And to provide industry connection and learning to students and an opportunity to understand the latest developments in HR.
The Chief guest provided a lot of corporate practices for students to think about and introduced the concept of learning and development Innovations in HR policies and practices to be addressed and designed. Students discussed the importance of HR paradigms and interacted with the Resource person on how to choose the organization for work-life.
Students were provided with an ... Read More
June 2, 2022admin kctbs
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Jun2022
by Mr Adithya Arun, Senior Product Specialist, Goodway Techsol Pvt Ltd on May 07, 2022.
An online Guest Lecture was organized for the second year MBA students of ‘The Industrial Marketing’ elective course. Dr K.R.Senthilvelkumar, Professor, KCT Business School welcomed the Guest Speaker. Mr Adithya Arun, Senior Product Specialist, Goodway Techsol Pvt Ltd, was the Guest Speaker for the session. Mr Adithya Arun explained how Business-to-Business Marketing is basically different from Business-to-Consumer Marketing. He described the specific challenges that his organization faces in the business market and welcomed the participants to suggest a suitable strategy to overcome each one of them. ... Read More
June 2, 2022admin kctbs
