A Guest Lecture on Corporate Strategies – Current Trends and Practices was conducted online on December 10, 2021. The session was hoisted by Mr. Charles Godwin P, HR Leader and Public Speaker of Zoho Corporation, Chennai. The session was attended by 67 students of II MBA ( Batch 2020-22). The discussion threw light upon the current emerging strategies prevalent across the corporate worlds of the globe.T he students were able to understand and comprehend the applicability of various strategies followed across various industries. The session was organized by Dr. V. Kaarthiekheyan Associate Professor -Marketing.
04
Jan2022
A talk on Gender Sensitisation and its Global Impact was organized on December 10, 2021. The objective of the event was to create awareness about different genders, the stereotypes involved around it and the unlearning and learning process for change. Gender Sensitization is a major arena, which needs to be introduced to generation Z for them to be inclusive and responsible citizens as well as great leaders in the future. The resource person of the seminar was Pranavi Jay from Her – D Coimbatore. She is the inspiring founder of Her – D focusing on educating about gender inequality, the ... Read More
January 4, 2022admin kctbs
04
Jan2022
As a part of the Research Methodology course a workshop on ‘Mendeley Research Management Software’ was organized on December 13, 2021, for I year MBA students (Batch 2021-23). The primary objective of the workshop was to educate the students to manage and share research papers and generate bibliographies for scholarly articles. Ms. Krishna Rubhiga, Founder CEO, AmpereVoltage Consulting Company Pvt. Ltd and alumnus of KCT Business School was the resource person of the session. The speaker demonstrated how to download and install the open-source software and explained how to search and organize the previous research study paper publications. The workshop was also helpful for the students to acquire knowledge in developing managing research papers and perform a review of the literature. Around 170 students participated in the program. Dr. S. Jaisankar S, Associate Professor organized the webinar.
January 4, 2022admin kctbs
04
Jan2022
A guest lecture on Business & Investment opportunities in Sri Lanka was organized for students of Batch 2020-22 on December 10, 2021, to provide industry connect and learning to students. The event provided an opportunity to start a business in import and export. The guest provided a quick reprise of why it is important to pursue entrepreneurship. He gave details of the environment for investing in Sri Lanka. He elaborated on the skill set of people in Sri Lanka and the various investment options available to them. As on outcome of the program, the students understood how to evaluate the company for an opportunity. This guest lecture ... Read More
January 4, 2022admin kctbs
04
Jan2022
A team of 8 members consisting of B-School faculty and CMA office bearers visited Oriental Plants & Equipments Pvt Ltd., and Propel Industries Pvt Ltd., on December 15, 2021. This visit was initiated by Coimbatore Management Association for the B-School faculty members in Coimbatore. Dr. V.Kaarthiekheyan and Dr. K.R.Senthilvelkumar of KCT B-School participated in this Industrial Visit along with others.
The first visit was to the factory of Oriental Plants & Equipments Pvt Ltd., at Ravathur, guided by Mr. A.R.Lakshmanen, Head-Training & Development, Propel Industries Pvt. Ltd., Mr. Raghavan, Chief Executive Officer, Oriental Plants & Equipments Pvt Ltd., . The visiting team was shown the various operations carried out in the plant related to the manufacturing of several components for the final product of Crushing Machine. Subsequently, the team visited Propel Industries Pvt Ltd., Sulur. Mr. N.Raju, Senior Vice ... Read More
January 4, 2022admin kctbs
04
Jan2022
Dr. Kaarthiekheyan V was a committee member of the Department Academic Advisory Committee (DAAC) for the Department of Management Studies of Er. Perumal Manimekalai College of Engineering, Hosur on December 23, 2021.
January 4, 2022admin kctbs
04
Jan2022
Dr. S. Jaisankar, Associate Professor , KCT Business School was awarded the Best Paper Award for the paper titled “Khadi India Business Model for Sustainable Development” at Bannari Amman Institute of Technology, Sathyamangalam on December 29, 2021.
January 4, 2022admin kctbs
04
Jan2022
Dr. V. Kaarthiekheyan, Associate Professor, KCT Business School was awarded with Academic Excellence Award by Brillianz Education Group Dubai on December 29, 2021.
January 4, 2022admin kctbs
04
Jan2022
Dr. Mary Cherian. Professor & Head KCT. BS, along with Mr. S. Sivakumar, HOD, Automobile Engineering and Dr. K Sundararaj, HOD, Aeronautical Engineering, KCT, visited Anna University Chennai on December 29, 2021, to discuss the application for new programs with Prof. Dr. R Velraj, the Honourable Vice- Chancellor and the Director, CAC, Dr. Hosimin Thilagar of Anna University.
January 4, 2022admin kctbs
03
Jan2022
Faculty Paper Publication
Dr. B, Poongodi,. Dr. J, Clement, Sudhakar,. and Santhosh, Kumar, R. (2021). published an article Digital Transformation in Retailing: Proximity Marketing - Influences on Customer Engagement. NVEO - Natural Volatiles and Essential Oils journal in Q3, Volume 8, Issue 4, 2021, pp 14845 - 14867 . ISSN 2148-9637. NVEO is an open access, scopus indexed journal
Faculty Paper Presentation
Dr. S. Jaisankar and Amankumar Dubey, presented a paper titled “Khadi India Business Model for Sustainable Development” in the Fourth National Level Conference on "Metamorphosis of Modern Management and Research (NC 3MR 2021) organized by School of Management Studies, Bannari Ammam Institute of Technology, Sathyamangalam held on December 29,2021.
Dr.Susana D and Sylvia S ... Read More
January 3, 2022admin kctbs